NEWS: SPAR Launches Virtual Challenge

22 Jul 2020

In the wake of the cancellation of the SPAR Women’s Challenge series, the retail group has launched the SPAR Women's Virtual Challenge, which will take place on 26 September.

Supported by the SPAR Inland region, women from Gauteng, Mpumalanga, Limpopo, Free State, North West and Northern Cape will be able to enter the Virtual Challenge, with limited entries available for interested women in the Western Cape, Eastern Cape and KwaZulu-Natal.

Women of all ages can run or walk any distance between 5km and 10km between 06h00 and 18h00, and then post about their experiences on any platform, using the hashtags #BeSunshine or #SPARVirtualChallenge.

“2020 was meant to be a year of celebration, as we marked 30 years of our involvement in women’s road running,” said SPAR Group Marketing Executive, Mike Prentice. "We know that thousands of women look forward to taking part in the SPAR Women’s Challenge races and their associated fun runs each year, and so we have decided to run a virtual challenge to give women something to look forward to. We also want to try to set a Guinness world record for the biggest women’s virtual challenge. Our target is 30,000 entries. We will also be giving hope and assisting survivors of gender-based violence at the same time. GBV is a scourge in South African society and appears to have worsened during the national lockdown. We at SPAR want to do something to help the survivors, and all the money received from entry fees will be used to help them.”

Entry to the SPAR Women’s Virtual Challenge is R50, and for every entry, SPAR will donate a food parcel to a GBV survivor. Each entrant will also receive a limited addition race t-shirt, a lightweight buff and a race magazine.

There will be 30 ambassadors invited to promote the message and goodwill of the challenge, and they include athlete Rene Kalmer and national netball captain Bongi Msomi.

For more information, visit www.sparvirtualchallenge.co.za.

Sport categories: 
Athletics