Cape Town-based digital platform provider PT SportSuite has launched its latest platform offering, SportMojos, to help alleviate the burden on media departments, with the aim of empowering sports clubs to collect more behind-the-scenes content.
The SportMojos platform means content can be collected and uploaded via a simple-to-use mobile app from private content creation teams, direct to a private, cloud-based team dashboard, allowing media managers to standardise the way they commission, collect and store media from players, coaches, fans and more, from anywhere in the world.
PT SportSuite has begun the process of rolling out the SportMojos platform to clubs across England, with semi-professional outfit Hashtag United being one of them.
“With sport on hold and our content team forced to work remotely without shared access to archive content, we’re more reliant on player contributions to keep fans engaged and in touch with the club,” says Hashtag United Operations Director Neil Smythe. “SportMojos will allow our players to submit content seamlessly to our central content team, which is going to prove invaluable. One thing this period has shown is that a sports audience will engage with content outside of match highlights. There is an appetite to be let in behind the scenes, to hear from athletes in an authentic way.”
“We’re delighted to have been given the opportunity to work with an organisation that understands the value of player-driven media strategies and to ‘road test’ SportMojos’ ability to simplify the process of commissioning, collecting, storing and publishing this type of content,” says PT SportSuite CEO Rich Cheary. “While we’ve been blessed to roll out this technology to bigger football organisations higher up the league pyramid, we’ve always maintained that we want to build technology and to partner with clubs of all shapes and sizes, and our work with Hashtag United is confirmation of that commitment.”