Amazon adds NBA to Prime Video Channels

18 Dec 2018

Ecommerce giant Amazon has added the National Basketball Association (NBA) League Pass to its streaming portfolio with customers of its Prime Video Channels now able to access live matches, according to a report by entertainment outlet Variety.

The agreement apparently sees the over-the-top (OTT) service become the first US live sports subscription offering made available via the Prime service, with Fire TV owners also able to access to team and player statistics via it Prime Video’s X-Ray feature.

The NBA League Pass is priced at US$28.99 per month or US$169 per season. Co-managed with pay-TV broadcaster Turner Sports, it was announced last week that the channel is also available to buy on a quarter-by-quarter basis via NBA League Pass distributors for the first time.

In addition, the service will also be available to Prime Video app users, as well as via gaming consoles and smart TVs.

The move would add to Amazon’s growing sports portfolio, which includes livestreaming of Thursday Night Football (TNF) coverage from the National Football League (NFL).

The company is reportedly among the bidders for 22 regional sports networks (RSNs) Disney has been ordered to sell as part the broadcaster’s US$71.3 billion acquisition go 21st Century Fox assets.